In Ireland, there are both registered and unregistered trade marks. While there is provision for the enforcement of unregistered trade marks through the common law tort of passing off, registering a trade mark provides a more robust and secure form of protection for your valuable intellectual property.
Trade mark registration is one of the most effective legal mechanisms to protect and enforce your intellectual property rights.
Key benefits of trade mark registration include:
- Brand Development
- Actionable Infringement
- Licensing
- Establishes an Official Public Record of Ownership
- Deterrent to Infringers & Counterfeiters
- Commercially Advantageous from a Banking, Investment and M&A perspective
Gibney Hogan LLP advise on all aspects of trademark law nationally and internationally.
For more information please contact Niamh Gibney or James Tansey.
The content of this article is provided for information purposes only and does not constitute legal or other advice.